Selena Gomez rose to fame as a child star on Barney and the Disney Channel. Her latest role? Billionaire.
The actress and singer, 32, is reportedly worth $1.3 billion, according to Bloomberg, which included her in its list of billionaires on Friday.
Her primary source of wealth, according to the publication, is her rare beauty makeup company, which she founded five years ago and still owns a stake in for an estimated $1 billion.
She now ranks among the “youngest female self-made” affluent people on the list, alongside celebrities like Rihanna and Taylor Swift, thanks to the success of her brand.
Rare Beauty, known for liquid blush and lip tint that have had viral success on social media, reportedly did net sales of $400m in the 12 months to February.
Gomez has also brought in tens of millions of dollars from endorsement deals with the likes of Louis Vuitton, Coach and Puma, according to Bloomberg.
It said she also took home “at least” $6m per season for her Emmy-nominated turn in the Hulu hit “Only Murders in the Building”, which was recently renewed for a fifth season.
Despite her on-screen and musical success – including multiple nominations for Emmy and Grammy Awards – those achievements count for a relatively a small fraction of her wealth, Bloomberg said.
Gomez, who is half Mexican-American and was born in Texas, has been in the spotlight for almost thirty years. Her popularity has drawn attention to her appearance, relationships, and health issues, including lupus and bipolar disorder diagnoses.
Last year, she surpassed all other women as the most followed woman on Instagram.
She has more than 424 million followers on the platform, surpassing both Swift and Kylie Jenner. This is an unlikely accomplishment for a celebrity who has openly acknowledged the detrimental effects of the platform on her mental health and has occasionally removed it.
The account was quiet on Friday when news of her most recent achievement made headlines.