In 2019, there were 112 wide releases, or films released in over 2,000 theaters. This year, for the first time since the pandemic, that number is up to 115, according to Comscore.
On Monday morning, more than a thousand Hollywood professionals, including Denis Villeneuve, Kristen Stewart, J.J. Abrams and Joaquin Phoenix came out against the merger in an open letter arguing that it would only further reduce jobs.
Doom and gloom is hardly ever the prevailing mood at CinemaCon, however. The studios wouldn’t shell out big bucks to bring out their stars and footage if there weren’t some optimism and excitement about what’s to come.
Universal’s president of domestic distribution Jim Orr said he thinks the mood going into the conference is “very optimistic.”
“The first part of the year we’ve seen some extraordinary titles and great business, including our own ‘Super Mario Galaxy Movie,’” Orr said. “I think it should be quite the celebration in Vegas this year.”
This summer has Christopher Nolan’s “The Odyssey,” a Steven Spielberg sci-fi spectacle, a Star Wars movie, the live-action “Moana,” a fifth Toy Story and a new “Spider-Man.” And later this year there’s a new Marvel movie, “Avengers: Doomsday” and the third “Dune,” both coming out on the same day, December 18. Could Dunesday be the new Barbenheimer?
There have also been bright spots for movie theaters recently, including increased audience interest in premium large formats, like IMAX and 70 mm, and a PG-rating box office boom suggesting that families and younger audiences haven’t entirely abandoned the big screen for the small one.
The recent success of films like “Project Hail Mary,” “Hoppers” and “Wuthering Heights” also show that it’s not just franchises that are bringing people to the theaters — although it’s wrong to underestimate the importance of tentpoles like “The Super Mario Galaxy Movie.”
“At least from the box-office perspective, we are going in on a very positive note,” said Paul Dergarabedian, who heads marketplace trends for Comscore.
Plus, those inside the industry are often quick to remind that the business has survived its share of existential crises, whether it’s streaming, piracy, VHS or television.
Thomas, who is producing “The Odyssey,” emphasized the “profound cultural value in gathering together with a group of strangers and connecting while experiencing something special on the big screen,” in her statement about partnering with the movie theater trade organization.
“That is what this is about: making sure that cinemas of all sizes, around the world, can continue to present our stories in the best possible setting, so movie fans of all ages can enjoy them as they were intended to be seen,” Thomas said.
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