Nintendo is cutting back the production of the Switch 2 after demand for the $450 gaming console trailed the company’s expectations during the year-end holiday season, particularly in the United States.The company plans to make 4 million units of its flagship device this quarter, a third less than the 6 million it had originally planned to produce, people familiar with the matter said. The reduced output rate is set to continue in April, the people said, asking not to be named as the figures aren’t public
Nintendo Officially Cuts Switch 2 Production After Low Sales
Nintendo Switch 2
The downfall of Nintendo has arrived, and there’s sure to be a massive subset of gamers who will be overjoyed by this news. Since launching in 2025, the Nintendo Switch 2 has been mired in controversy and damaged Nintendo’s reputation so significantly that many have come to actively root against them, and hope for reports like the one that has just come out.
Nintendo is pumping the breaks on the Nintendo Switch 2, as sales for the successor to their most successful console ever continue to plummet. While the company’s defenders have attempted to play defense online, and make it seem like the situation wasn’t nearly as bad as critics were making it out to be, they’ve now officially been proven wrong.
Switch 2 Sales Are Plummeting in the United States
Nintendo Switch 2 console
Image via Nintendo
In a new report from Bloomberg, released on March 23, 2026, Nintendo confirms that they are cutting production on the Nintendo Switch 2 by 30%. It’s specifically mentioned that the decision to do this was inspired by low sales in the United States.
“Nintendo Co. is cutting back the production of Switch 2 after demand for the $450 gaming console trailed the company’s expectations during the year-end holiday season, particularly in the US,” the article begins. “The company plans to make 4 million units of its flagship device this quarter, a third less than the 6 million it had originally planned to produce, people familiar with the matter said. The reduced output rate is set to continue in April, the people said, asking not to be named as the figures aren’t public.”
The report goes on to discuss how, despite its record-breaking launch and solid performance in Japan, American Nintendo fans have been far more hesitant to buy in over the last eight months. Tied to this, fell 40% in the six months leading up to February 2026, which includes the all-important holiday season, and their stock recently dropped again by 6.3%, effectively negating all the gains the company made with the release of Pokémon Pokopia earlier this month.
“This hardware shortfall in its first year, during its big holiday season, is awful news,” said Amir Anvarzadeh, Japan equity strategist at Asymmetric Advisors. “Clearly the software lineup has been poor, at least until most recently with Pokémon showing some hope.”
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